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The Best Time to Buy Summer Clothes

Did you know there's a best time to buy summer clothes? Learn exactly when to purchase in order to save the most money.

The best times to buy summer clothes are Black Friday, Black Friday Weekend, Cyber Monday, Labor Day, Labor Day Weekend, Memorial Day, Memorial Day Weekend, back to school season, and end of summer.

Summer clothes are rarely on sale—about 15% of the year, or an average of 1-in-6.5 days.

rarely on sale
15%
of year on sale
9
sale periods
56
sale days
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The best months to buy summer clothes are May, August, September, November, and December.

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The best holidays to buy summer clothes are Labor Day and Memorial Day.

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Shemi Freytes
Data Scientist & BTTB Founder

FAQ

Let's recap by answering some key questions:

When is the best time to buy summer clothes?

The best times to buy summer clothes are Black Friday, Black Friday Weekend, Cyber Monday, Labor Day, Labor Day Weekend, Memorial Day, Memorial Day Weekend, back to school season, and end of summer.

Back to School Season

Back to school season is the perfect opportunity to snag summer clothing at a bargain, as many retailers roll out discounts and sales on warm-weather styles and essentials, making it a cost-effective time to update your summer wardrobe.

Black Friday

Black Friday is a good time to buy summer clothes because even though there may be a limited selection, the deeply discounted prices can still provide significant savings for those looking to stock up for the upcoming season.

Black Friday Weekend

Black Friday Weekend is a good time to buy summer clothes because even though there may be a limited selection, the deeply discounted prices can still provide significant savings for those looking to stock up for the upcoming season.

Cyber Monday

Cyber Monday is a good time to buy summer clothes because even though there may be a limited selection, the deeply discounted prices can still provide significant savings for those looking to stock up for the upcoming season.

End of Summer

End of summer is a great time to buy summer clothes thanks to seasonal transition sales because retailers are looking to clear out their inventory in preparation for the upcoming fall season, resulting in significant discounts on summer clothing.

Labor Day

Labor Day is a good time to buy summer clothes because many retailers offer end-of-season sales and discounts, making it the perfect opportunity to stock up on stylish and affordable warm-weather clothing.

Labor Day Weekend

Labor Day Weekend is a good time to buy summer clothes because many retailers offer end-of-season sales and discounts, making it the perfect opportunity to stock up on stylish and affordable warm-weather clothing.

Memorial Day

Memorial Day is a good time to buy newly released summer clothing lines because retailers often offer sales and discounts during this holiday weekend, making it a great opportunity for shoppers to update their summer wardrobe at a more affordable price.

Memorial Day Weekend

Memorial Day Weekend is a good time to buy newly released summer clothing lines because retailers often offer sales and discounts during this holiday weekend, making it a great opportunity for shoppers to update their summer wardrobe at a more affordable price.

How often are summer clothes on sale?

Summer clothes are rarely on sale, approximately 56 days each year, spanning 9 distinct sale periods—that's 15% of the year.

What are the best months to buy summer clothes?

The best months to buy summer clothes are May, August, September, November, and December.

What are the best holidays to buy summer clothes?

The best holidays to buy summer clothes are Labor Day and Memorial Day.

What's the best place to buy summer clothes?

The best place to buy summer clothes is at Amazon.

BTTB is reader-supported. As an Amazon Associate, we may earn a small commission at no cost to you when you buy through our links.

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